

杭州武林路9号位于杭州繁华的武林商圈,集商业、文化、艺术、休闲于一体,致力于打造城市新地标。该项目秉持“现代与传统融合,艺术与生活共存”的理念,将杭州独特的文化遗产与现代都市生活方式相结合,为消费者带来全新的体验。将天圆地方直接变换成为logo图形9,视觉图形将杭州的代表性元素提炼抽象为几何形式,形成简约而现代的图形符号。使用高纯度的对比色反映了城市的古典和现代魅力的融合。大胆而富有表现力的口号“只要你喜欢”,有助于建立独特的品牌形象,将项目转变为杭州新的文化标志,吸引更多的消费者前来体验。
No. 9, Wulin Road, Hangzhou is located in the bustling Wulin business district of Hangzhou. It integrates business, culture, art and leisure, and is committed to creating a new landmark of the city. This project adheres to the concept of “the integration of modernity and tradition, and the coexistence of art and life”, combining Hangzhou’s unique cultural heritage with the modern urban lifestyle to bring consumers a brand-new experience.The sky is round and the earth is square directly transformed into the logo graphic 9. The visual graphic extracts and abstracts the representative elements of Hangzhou into geometric forms, forming a simple and modern graphic symbol. The use of high-purity contrasting colors reflects the integration of the city’s classical and modern charm. The bold and expressive slogan “As long as you like it” helps to establish a unique brand image, transform the project into a new cultural symbol of Hangzhou, and attract more consumers to experience it.








